Gilbert Hess, M. D., D.V.S., was the originator of the Dr. Hess and Clark Co., conducting the business in the beginning on a small scale, operating a number of years before a partnership was formed.
In May 1894, Dr, Hess and J. L., Clark associated themselves under the name of Dr. Hess & Clark, thereby combining a marked degree of both professional and business experience. From the little frame building, which Dr. Hess used as his office and hospital in the practice of veterinary medicine the business developed until it now occupies a three-story brick structure, containing more than two acres and a half of floor space, employing upwards of 250 people. The partnership formed in 1894 has continued ever since without change and during these twenty years there has been built up the largest business of its kind in the world.
The principal products manufactured are Dr. Hess Stock Tonic, Poultry Pan-a-ce-a, Instant Louse Killer, Dr. Hess Dip and Disinfectant and a complete line of veterinary remedies. All of the above preparations have been formulated by Dr. Hess, a graduate of medicine and also of veterinary surgery.
The goods are marketed in every state in the union and in all of the Dominion of Canada and there is scarcely a city, town or hamlet in the United States or Canada, where these goods are not sold.
A force of thirty salesmen are constantly covering the entire country with the products, and keeping Ashland always in the public eye. Branch houses are maintained in Sacramento, Cal., Portland, Ore., Regina, Sask., and Hamilton, Ont.
Dr. Hess & Clark have their own printing plant, in which all of the veterinary books, advertising booklets, wrappers for the goods, and in fact everything used in connection with the business in the way of printed matter in any form is turned out. This printing plant occupies the entire basement of one of the buildings and has been in operation ever day in the year, four large Babcock Optimus Printing Presses, two Harris Automatic Printing Presses and eight Gordon Jobber’s Printing Presses, which are operated by a corps of expert Printers. As fine a line of color printing as can be turned out anywhere is produced in the plant. More than 4,000,000 personal letters to stock and poultry raisers are mailed each year. This incurs an advertising expense in postage alone of more than $60,000 per year.
In addition to this amount in advertising over thirty-three carloads of goods of their manufacture were distributed in 1914-15 as free samples. This distribution was made through the dealers all sold entirely through regular retail dealers.